The Korean Wave and Islamic Southeast Asia

by Kim Keum Hyun & Rou Seung Yoan.

Publisher - Penerbit UKM

Category - Religion

This book presents the diverse features of Korean Wave, known as Hallyu, in Islamic South East Asian societies. The chapters elaborate contemporary issues and themes that present the reader to distinctive Korean Wave phenomena in the region while underscoring the cultural proximity between Korean and Islamic society, inclusive dimensional approach and the endeavors made by stakeholders of Korean Wave. Korean Wave has emerged as one of the remarkable cultural phenomenon across East Asian countries in early 1999 with exporting Korean TV dramas, movies, music, pop culture and other entertainment contents to other Asian countries. Ever since then, it has been gradually expanding its new scope such as Korean food, fashion, beauty, electrical products, tourism and the like whereas it has been getting huge popularity in all over the world including Southeast Asian countries. Consequently, not only Korean entertainment but also various aspects of Korean culture have been carrying a lot of weight with its fans all over the world especially among the youth.

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